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5 Interesting Holiday Statistics Businesses Should Know About

Dec 8, 2014 2:42:18 PM

Santa Shopping

Everyone understands the influx of shopping during the holiday season. As a business owner, understanding some of the important statistics can help you be better prepared for the shopping season and allow you to make more money as a result.

Here are 5 interesting facts about shopping during the holidays:

  1. The average person spends just over $420 on holiday gifts.
  2. Shopping peaks in November.
  3. "Family" budgets near $750 on gifts.
  4. 56% of Americans shop the day before Christmas.
  5. Most people want to purchase gift cards.

Use these statistics to help plan during the holidays. Remember them annually and increase your bottom line! For more detail, check out the full article on

Topics: General

Written by Vennli

Vennli is the content intelligence platform that empowers marketing leaders to increase the effectiveness of content marketing for each persona across every stage of the buyer’s journey - from awareness to advocacy. The smart content planning tool combines customer data and artificial intelligence, including insights about what matters most to the target market, to make intelligent content, messaging, and communication recommendations that will attract, convert, and retain more customers.

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