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Are Mentors Or Peers More Helpful For Growing Your Business?

Sep 18, 2014 1:00:34 PM

Mentor

There are many ways to grow your business. One the one hand, you can focus growth outwards by focusing on increasing revenue, offerings, and potentially making acquisitions. On the other hand, you can focus growth inwards and focus on employee development.

This article on Inc.com by Neil Parmar focuses on employee development and asks: Who’s better for growing your business? Mentors or peers? Parmar relates that peers, rather than mentors, can often provide exactly what an employee needs to grow: tough love. Additionally, peers, like mentors, can coach and counsel, providing critical insight that can support entrepreneurial problem solving.

Which do you think is more effective?

Read the full article to see how you go about finding the right peers to grow your business.

Topics: Strategy

Vennli
Written by Vennli

Vennli is the content intelligence platform that empowers marketing leaders to increase the effectiveness of content marketing for each persona across every stage of the buyer’s journey - from awareness to advocacy. The smart content planning tool combines customer data and artificial intelligence, including insights about what matters most to the target market, to make intelligent content, messaging, and communication recommendations that will attract, convert, and retain more customers.

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