Content Intelligence Blog


Vennli is the content intelligence platform that empowers marketing leaders to increase the effectiveness of content marketing for each persona across every stage of the buyer’s journey - from awareness to advocacy. The smart content planning tool combines customer data and artificial intelligence, including insights about what matters most to the target market, to make intelligent content, messaging, and communication recommendations that will attract, convert, and retain more customers.

Recent Posts

3 min read

5 Reasons Data-Driven Marketing Beats Gut Instincts

By Vennli on Jul 23, 2019 3:51:18 PM

No one uses rotary phones to make calls anymore, the age of mimeograph paper is long gone, and soon the idea of using “gut instincts” to drive marketing campaigns will feel just as archaic. We have officially entered the age of data-driven marketing—and marketers who rely on their guts alone may find themselves increasingly ineffective in an industry capitalizing on artificial intelligence and data insights to reach customers.

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4 min read

Content Marketing Strategy Must Haves

By Vennli on Jul 23, 2019 1:20:14 PM

“A goal without a plan is just a wish.”

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3 min read

Why You Can’t Wait to Adopt AI for Marketing

By Vennli on Jun 14, 2019 12:06:50 PM

Do you hear that sound, off in the distance? It’s the “AI train” pulling out of the station—and if you’re not on it, you’re already running behind. While the metaphor may seem funny, there’s a seriousness to whether or not marketers have accepted artificial intelligence (AI) as a necessary evolution. While the gap grows between those who have adopted AI for marketing and those still waiting, the space between marks a noteworthy competitive edge. One that ultimately yields higher conversions, greater brand loyalty, and increased marketing ROI.

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2 min read

New Research Reveals More Than Half of Marketers Are Not Delivering the Right Content

By Vennli on May 7, 2019 8:00:00 AM

SOUTH BEND, Ind., May 07, 2019 - Vennli, a content intelligence platform, today announces the release of its “Optimize Content Marketing Performance Through Active Audience Listening” whitepaper. The whitepaper, in partnership with the Content Marketing Institute (CMI), uncovers the challenges marketers face with technology, content strategy and lack of confidence in planning new content.

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1 min read

Vennli Unveils Updated Brand Ahead Of Content Marketing Conferences

By Vennli on Apr 9, 2019 2:17:54 PM

Content intelligence platform undergoes visual redesign, new logo

Topics: Press
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