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How Using Kindness Can Help You Dominate Your Competitors

Aug 28, 2014 1:00:21 PM

Woman Smiling

Companies are encouraging acts of kindness as a tool to develop client relationships and boost overall revenue.

Article author, Neil Parmar, offers three tips to spreading acts of kindness in your company:

  1. “Encourage Random Acts of Kindness�? - "It's imperative that we encourage our employees to demonstrate compassion at all times."
  2. “Foster a Relationship�? - It can be as simple as remembering a customer’s name or as complex as memorizing a customized favorite drink. Making customers feel special and cared about builds loyalty. Excellent service and overall experience makes a customer feel good. Happy customers will return, especially if they are held accountable by their favorite server.
  3. “Reward the Kindness�? - Acknowledge employees for their caring acts. Some companies like Shangri-La Hotel in Abu Dhabi share the good deeds internally to motivate employees.

These deeds of caring result in customers talking about their pleasant experience and spreading the word. Click here to read the full article.

Topics: Strategy

Vennli
Written by Vennli

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