Content Intelligence Blog

11 min read

How to turn content planning from your secret shame into your secret sauce

By Bart Frischknecht, PhD on Sep 6, 2019 7:08:52 PM

We all do it.

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1 min read

Vennli Launches New Content Intelligence Platform

By Vennli on Aug 23, 2019 12:34:32 PM

SOUTH BEND, Ind., August, 06, 2019 – Vennli has announced the release of its latest content intelligence (CI) platform for marketers that want to increase the effectiveness of their content. The company’s smart content planning tool includes artificial intelligence to help suggest content topics and organizes content briefs based on a marketer’s business objective. This leads to content that is more effective in attracting, converting, and retaining customers.

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3 min read

Vennli earns spot on Inc. Magazine’s annual list of America’s Fastest-Growing Private Companies—the Inc. 5000

By Vennli on Aug 15, 2019 1:40:00 PM

The content intelligence platform ranks No. 3294 with three-year revenue growth of 110 percent

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3 min read

What to Look for in an AI Marketing Tool

By Vennli on Aug 14, 2019 4:48:56 PM

Artificial intelligence (AI) is rapidly becoming the top buzzword of 2019—and with good reason. It’s making a significant impact upon multiple industries, and marketing is no exception. AI-powered tools are designed to help marketers and brands improve their messaging and increase content performance across the entire buyer journey. So how do you find the right AI marketing tool for your brand, and what provides the best competitive advantage? Here, we take a look at what to keep in mind when researching your options.

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3 min read

5 Reasons Data-Driven Marketing Beats Gut Instincts

By Vennli on Jul 23, 2019 3:51:18 PM

No one uses rotary phones to make calls anymore, the age of mimeograph paper is long gone, and soon the idea of using “gut instincts” to drive marketing campaigns will feel just as archaic. We have officially entered the age of data-driven marketing—and marketers who rely on their guts alone may find themselves increasingly ineffective in an industry capitalizing on artificial intelligence and data insights to reach customers.

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