Content Intelligence Blog

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Research: Holiday Shoppers Don’t Care If Retailers Open On Thanksgiving

Dec 2, 2015 2:45:37 PM

Holiday shopping represents a massive revenue opportunity, and there’s intense pressure for retailers to differentiate in a crowded market to capture holiday shoppers.

But should retailers open their doors on Thanksgiving Day? A Vennli study sheds light into the drivers of holiday shoppers’ choice. See the full write-up here.


Topics: Press

Written by Vennli

Vennli is the content intelligence platform that empowers marketing leaders to increase the effectiveness of content marketing for each persona across every stage of the buyer’s journey - from awareness to advocacy. The smart content planning tool combines customer data and artificial intelligence, including insights about what matters most to the target market, to make intelligent content, messaging, and communication recommendations that will attract, convert, and retain more customers.

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