Recently, VP of Product Strategy Bart Frischknecht had the opportunity to share all things Vennli with PR 20/20 founder and CEO and creator of The Marketing Artificial Intelligence Institute (MAII), Paul Roetzer.
1 min read
3 min read
At this point, AI (artificial intelligence) can do just about anything: translate between languages, trade stocks, win a match of Texas Hold ‘Em. In fact, each and every time you ask Apple’s Siri or Amazon’s Alexa a question you are interacting with AI. Needless to say, the incredible technology is not going anywhere. And, while AI has rightfully earned its reputation as a disruptor, it’s not about to take over your job. Think of it instead as a powerful tool you can use to help you perform your job even better. Here are five ways AI can improve your marketing strategy—and you can put its prowess to use on your behalf.