Content Intelligence Blog

3 min read

Know Your Manufacturing Customer’s Sales Journey

By Bart Frischknecht, PhD on Jun 12, 2017 4:44:12 PM

By considering our customers’ unique sales journey and buying styles, we can tailor our messages and sales approach, and increase our sales effectiveness.

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2 min read

Watch Out for These 4 Manufacturing Trends in 2017

By Vennli on May 31, 2017 3:04:46 PM

It is no secret that recently the manufacturing industry has been changing. The natural rise of technology and evolution of the economy has resulted in a shift in the manufacturing industry: foreign trade is at historically low levels and changing governments have caused concern to the future of the manufacturing industry.

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